Workshops are a fundamental piece of the clinic gym hybrid model and can effectively help you fill your clinic and your gym. There are a few different reasons to put on workshops, as well as different types of workshops you could put on, both of which are discussed throughout the episode.
“The easiest way to quickly hire people is to already be familiar with the people you want to hire. This is tough to do, but I would say if I were building a clinic gym hybrid now, I would offer some workshops to people who are potential trainers.” – Dr. Josh Satterlee
Topics Covered Include
- The four types of workshops
- How to use workshops to promote a new program launches
- The way workshops can increase client referrals
- Why you don’t need your gym to be complete to start promoting it
- How to use hard hat tours to increase membership rates
- The easiest way to put together a successful presentation
- Exactly what a call to action is and how to use it in your workshop or presentation
- How educational workshops establish you as an expert
- The quick hiring method that requires workshops for potential trainers
- The type of candidates who tend to show up to recruitment-oriented workshops
- How to position yourself as an expert without rubbing people the wrong way
- Why it’s important to empower trainers through your workshops
- Examples of setting a clear call to action during referral workshops
- Other groups you can consider hosting workshops for
- The best strategy for getting buy-ins during referral workshops
Clinic Gym Connect – www.clinicgymconnect.com
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